Event Information

2024 Event Information

VIP Reception:  

An exclusive event for our top-tier sponsors (Premium Bib Partner, Ultra-high Performance and Performance Sponsors) with an opportunity for one-on-one time with Michelin team members.

When: Sunday, October 6, from 4:00 - 5:30 p.m.

Where: AC Hotel, (click here for directions)

Pairings Party:  

Enjoy food, drinks, and networking before this year's tournament.

When:  Sunday, October 6, from 5:30 to 8:30 p.m.

Where: AC Hotel, Juniper (click here for directions

Attire:   Casual Dress

Accommodations: AC Hotel

Book your group rate for 2024 The Michelin Charity Golf Tournament Room Block

Golf Tournament: 

This year's tournament will be played at The Cliffs at Glassy, Cherokee Valley Country Club, Green Valley Country Club, and Greenville Country Club's Riverside and The Preserve at Verdae.  

When:  Monday, Oct. 7

Where:  Green Valley Country Club C - 11 a.m. Shotgun Start

Where:  GCC Riverside - 11 a.m. Shotgun Start

Where:  The Cliffs at Glassy –11 a.m. Shotgun Start

Where: Cherokee Valley CC - 11 a.m. Shotgun Start

Where:  The Preserve at Verade - 11 a.m. Shotgun Start

Note: Players should plan to arrive by 10:30 a.m. to complete check-in. Will confirm start time closer to tournament. 

Awards Banquet: 

The Awards Banquet will be held at each course after the completion of golf event.  

Please plan to join us for great food and drinks, giveaways and the announcement of the individual and team awards. 

When:  Monday, Oct. 7th, immediately following the golf tournament

Where: At each golf course**


A number of team and individual prizes will also be awarded for lowest scores and various on-course competitions.


See the Charities tab

Michelin Business Event (in-person for all sponsors): 

A Michelin Purchasing Event will be held in person the Tuesday after the Golf Tournament.  Hear from department and corporate leadership with updates on the company’s initiatives focusing on competitiveness, innovation and growth.

When:  Tuesday, Oct. 8, 8 a.m. – 12 a.m.
Where: AC Hotel, Reedy Hall